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30

Mar
2014

AdSense Earnings For This Site 2013

After hosting and domain reservation fees etc. this amounts to a profit of around £160 (approx $266, €193). The RPM is pretty impressive, though I have a feeling that if I was getting 100 million page views, I would find my RPM mysteriously decreasing… PS – I know it is almost April 2014, but better late than never.

26

Mar
2014

Merchant Center / AdWords Shopping Campaigns

So, how long does it take for products in Merchant Center to start showing in Google Shopping campaign in AdWords? I asked the question after there were far fewer products in AdWords than should have been the case. Apparently, ‘Ideally it should take less than one hour’ for the products to synch between the two products. So if you are wondering where all your stuff is, give it an hour or 2 and try again… (I have to admit I didn’t get round to trying…

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8

Mar
2014

Reviewcentre.com Reviews – AdWords Seller Ratings Fiasco

In a big slap in the face for any AdWords advertiser who has put effort into getting reviews on reviewcentre.com, the site has been removed from the list of third party review sites Google uses that counts towards your lovely little yellow stars on your AdWords ads (AdWords Seller Ratings). When I spoke with Google support about it they said that the initial problem was that their crawlers were unable to crawl the reviewcentre.com web site. But when pushed on when it would be fixed…

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25

Feb
2014

Location Targeting In Google Shopping (UK) Part 2

Just over a month ago in this post, I complained about how the location targeting in Google Shopping was completely illogical (IP address overriding the location that was manually set by the user). But guess what, Google listened to my feedback and fixed the problem! (OK, maybe it is just a coincidence…) So, now, if you exclude a region in the UK as a location in your PLA campaign (or new Google Shopping campaign I assume), and a Google Shopping user happens to have an…

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25

Feb
2014

Migrating From Product Listing Ads To Google Shopping Campaigns

You are going to have to do this before the end of this year (2014) apparently. Though it is not currently possible to migrate from PLAs to the new Shopping campaigns it will be at some point, so if you want to get some practice in the mean time you will have to set up new shopping campaigns manually and run them alongside or instead of existing PLAs. There are some neat features on the new shopping campaigns like Benchmark CTR, Impression Share etc. The…

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