In a big slap in the face for any AdWords advertiser who has put effort into getting reviews on reviewcentre.com, the site has been removed from the list of third party review sites Google uses that counts towards your lovely little yellow stars on your AdWords ads (AdWords Seller Ratings). When I spoke with Google support about it they said that the initial problem was that their crawlers were unable to crawl the reviewcentre.com web site. But when pushed on when it would be fixed…
Just over a month ago in this post, I complained about how the location targeting in Google Shopping was completely illogical (IP address overriding the location that was manually set by the user). But guess what, Google listened to my feedback and fixed the problem! (OK, maybe it is just a coincidence…) So, now, if you exclude a region in the UK as a location in your PLA campaign (or new Google Shopping campaign I assume), and a Google Shopping user happens to have an…
You are going to have to do this before the end of this year (2014) apparently. Though it is not currently possible to migrate from PLAs to the new Shopping campaigns it will be at some point, so if you want to get some practice in the mean time you will have to set up new shopping campaigns manually and run them alongside or instead of existing PLAs. There are some neat features on the new shopping campaigns like Benchmark CTR, Impression Share etc. The…
You can find more PPC vouchers here.
Valid for UK and Ireland businesses as far as I know. Sent to me February 2014. See http://www.google.co.uk/intl/en/adwords/coupons/terms.html for terms and conditions. And if the ones below no longer work, have a look at our PPC Vouchers page to see if there are any other current coupon offers you can avail of.
There’s plenty of information online about how SSDs are soooo much faster than old fashioned HDDs. Windows 7 boots *much* more quickly, and applications open a lot faster. And now that you can get a 256GB SSD for around £100, there is no excuse not to get one. But this being a PPC blog, I have to mention that it also makes a difference to the speed of AdWords Editor. In my (not very scientific) test, I increased the bids on 73,682 keywords by 10%….
Sorry if I have been very slow on this one and it has been around for ages. Apparently it not a new extension, but a variation of the ‘Form Extension’ – https://www.en.adwords-community.com/t5/Manage-ads/Form-Ad-Extension-Is-this-really-existing-ad-extension/td-p/255367 (Thanks to https://twitter.com/Realicity for that). It also looks like Google do it now for car insurance in the UK :- Note to Google (and anyone else using this extension). I searched for “Car Insurance Northern Ireland”. When I put in my (UK, Northern Ireland) registration, I got the following message :- We couldn’t…
I have a client who was wondering recently why their products were not showing in Google Shopping for them. The have a product listing ads campaign (obviously). A region of the UK was added as a negative location in the product listing ads campaign. The IP address of their office network happens to be in that excluded region. OK, you think, it would be fairy logical for Google to assume that they shouldn’t be shown the products as their IP address in in the excluded…
See http://www.ppcni.com/free-google-adwords-vouchers/ For an update that will give you £150 in free clicks!
(Updated)… Here is an old post I did that allows you to quickly get back to original bids after increasing (or decreasing) bids by a percentage (spreadsheet). Of course, you can do a backup of the account using AdWords Editor and then revert to that to get back to where you were, but if you are anything like me, you’ll probably find that there have been 57 other changed made in the interim period which you do want to keep! It’s easy enough to do…