Archive for Adwords Regional Targeting
Adwords Phrase Match
One thing not really made clear in the Google help about Phrase Match is whether it uses whole words as the basis for whether a search will activate your adverts.
Here is a snippet from https://adwords.google.co.uk/support/aw/bin/answer.py?hl=en-uk&answer=6100:-
Phrase Match
If you enter your keyword in quotation marks, as in “tennis shoes”, your ad would be eligible to appear when [...]
Google Adwords Geo Targeting For Northern Ireland Continued…
Since the somewhat less than helpful reply from Google Adwords support on how accurate geo targeting for the Northern Ireland region is. I decided to so a small (very unscientific) test using the Google Adwords Traffic Estimator.
I typed in a number of keywords which I reckoned would get a relatively high search volume all over [...]
