Archive for Google Adwords

Top 20 AdWords Tips Updated

// See :- http://www.ppcni.com/top-20-google-adwords-tips-e-book/

How Accurate Is The Google AdWords Traffic Estimator?

// Hint – the short answer is “not very”. While logged in, using a max. CPC of £5, and targeting the UK, here is the estimate for keywords that I am already bidding on :- No matter how much I adjusted the bids and budgets, the AdWords Traffic Estimator insisted that I could not get [...]

Google Checkout Badges For AdWords Ads To Be Removed Imminently!

On google.com at least anyway – and google.co.uk will follow shortly no doubt… *Update – 2nd June 7:11 am BST – I can confirm they have now disappeared from google.co.uk search results.* Here is an email from Google :- Hello, Please be aware that beginning on June 2, 2011, the Google Checkout badge will no [...]

Free AdWords Voucher – For £75.

I have another one of these up for grabs. No strings attached. Valid for use on Google AdWords accounts that are 14 days old or less (and have not already had a voucher applied). Just leave a comment below about what you would use it for, and I’ll pick the best one during the next [...]

Top 20 Google AdWords Tips Updated

See :-

The Google Display Network

When it comes to a direct return on your investment – in the vast majority of cases, the Google Search Network will easily beat the Google Display Network. But that is not to say that the Display network is never worth using. With that in mind – here are some pre-recorded webinars by Google that [...]

Google AdWords Search Advertising Advanced Exam – Passed!

It was with shock that I recently received an email from Google stating that it was almost 12 months since I had last sat the Google Search Advertising Advanced Exam (time flies when you get old like me). I had no spare time with which to revise. So I sat the exam without doing *any* [...]

Increase Sales With AdWords Seller Ratings (Customer Review Stars) On Your Ads.

Example :- (click for full size image) The easiest way to get these little yellow stars if you have an e-commerce site is to allow the use of Google Checkout as a payment option – once you get 30 reviews, your seller ratings will start showing on your AdWords ads. (Also – having Google Checkout [...]

Want More Than 25 Characters In Your AdWords Ad Headline?

Well – despite what you are told in the Certified Google AdWords exams, I have just found out that it is possible by using dynamic keyword insertion (for titles up to 30 characters). This can be very useful for companies who provide products or services to Northern Ireland and want to include ‘Northern Ireland’ in [...]

Another Satisfied Customer

Click Here To View The Latest Google AdWords Belfast Testimonials (From Wingjet Travel).