Archive for Internet Marketing

$50 Free Linkedin Advertising Coupon

I guess that every single Linkedin member will be getting one of these by email, but if anyone else hasn’t got one already, and they want mine, please leave a comment… // Small Print:- Offer Expiration: You must create your LinkedIn Ads account before the expiration deadline of 11:59 p.m. GMT on 1 March, 2012 [...]

Microsoft Search Alliance In UK Delayed Until June 2012?

I would post a link to this – but it appears to be broken at present. The crux of the matter is, not so long ago, the MS / Yahoo search advertising alliance was due in January 2012. But the last official news on it (on 7th November 2011) was that it was now due [...]

Google Show Us How A Typical Online Purchase Would Look Offline…

See:- Funny cos it’s true checkout video.

Planning Your E-Commerce For The Christmas Period.

Here’s a pretty good article by Google about this, though personally I think it is a little bit late in the year to be starting to plan for Christmas sales! :-

Landing Pages Now Affect AdWords Quality Score!

Previously to this announcement from Google:- http://adwords.blogspot.com/2011/10/ads-quality-improvements-rolling-out.html It was a common misconception that your landing page affected Quality Score. It didn’t. What it did do was affect your minimum first page bid estimates. This discouraged people from having rubbish landing pages, but if you could create fantastic ads, bid high to start with and get [...]

Another Satisfied Google AdWords Client From Northern Ireland.

See the latest testimonial from www.petfoodexpresstoyou.com on our Internet Marketing Testimonials Page.

Why Google Places Reviews Are *Even More* Important For Your Business Than They Were Before

// In a previous post about Why Google Places Reviews Are Important, And Will Become Even More Important In The Future. I touched on what Google Places reviews mean for the restaurant business in Northern Ireland. Since that post, Google have stopped using reviews from third party web sites, and are now only showing reviews [...]

How Accurate Is The Google AdWords Traffic Estimator?

// Hint – the short answer is “not very”. While logged in, using a max. CPC of £5, and targeting the UK, here is the estimate for keywords that I am already bidding on :- No matter how much I adjusted the bids and budgets, the AdWords Traffic Estimator insisted that I could not get [...]

Why Google Places Reviews Are Important, And Will Become Even More Important In The Future.

// If there is one thing that pretty much all tech commentators can agree on is that smartphones are radically changing how people use the internet, and with over 500,000 new activations every day, the Android operating system already has the largest market share, and it is conceivable that at some point it will have [...]

The Google Display Network

When it comes to a direct return on your investment – in the vast majority of cases, the Google Search Network will easily beat the Google Display Network. But that is not to say that the Display network is never worth using. With that in mind – here are some pre-recorded webinars by Google that [...]