Archive for April, 2010
New Google AdWords Certification Program 2010
Looks like I’ll have to sit at least one more Google AdWords exam in the near future!
Also, it looks like PPCNI will have no problems meeting the new ad spend requirement ($10,000 in a 90 day period):-
Rather than reinvent the wheel and explain all the details on this here are some related links:-
http://techcrunch.com/2010/04/26/google-agencies/
http://www.google.com/intl/en-GB/adwords/professionals/
https://adwords.google.com/professionals/search/
https://adwords.google.com/support/select/professionals/bin/answer.py?hl=en&answer=176006
The Funniest Google AdWords Error Message I Have Ever Seen…
I got the following message in AdWords Editor when posting a new advert (with the same text that I posted a hundred times before without any problems) :-
“Due to trademark reasons, we do not allow the use of ‘We’ in ad text…”
I am not making this up!
In fact Google have really dropped the ball of [...]
Google AdWords ‘Search Funnels’ Report.
You’ll see this report in your Google AdWords ‘Conversions’ tab.
Here is a sample report:
So… you can see that on the eCommerce site above, only 55.19% of people who actually bought a product, bought the product after their first click on an AdWords advert!
Here is another interesting statistic:-
So you can see from the above that if [...]
Free £50 Google AdWords Voucher Code…
If you want one, just comment on this blog post.
First come, first served…
(only valid for accounts less than 14 days old, and value drops to £30 on 8th May 2010).
Is It Worth Becoming A Qualified Google Advertising Professional?
It definitely is!
For a start, in the space of 4 months, Google have now sent me a total of *40* £50 AdWords vouchers (for use on Client accounts that are 14 days or less old)…
Another Free £50 Google AdWords Voucher..
If you want one, please post a comment.
First come, first served!
*Please Note* – once it is gone, it is gone! Please don’t post a comment asking for it after it is gone! Thanks!!
My PPCNI.com ‘PPC Northern Ireland’ AdWords Campaign Summary For March 2010
So, overall costs for me were £8.17, which brought in 3 enquiries and one new customer (from Belfast).
My return on investment for these campaigns was 4284%.
The amount of time I spent monitoring and tweaking these campaigns during March was approximately 10 minutes.
That’s a return on my time and money that I’m pretty happy with.
As an [...]
