Ask For Feedback!
I ordered it from some company I had never heard of (I think they were in Scotland).
I was blown away by their service.
The part arrived the next day, well packaged, in perfect condition, and exactly the size and type specified, and it fitted perfectly. The price was pretty good too.
Now, if this company had sent me an email a week later to ask if I was happy with my purchase, and if I was would I mind giving them a positive review, then I would have very happily done so.
But they haven’t, and I can’t even remember the name of the company – so there was a great opportunity lost…
In summary, if you have an eCommerce site, and you do not do this already, find out if it is possible to set up an autoresponder to ask for reviews for your company and/or purchased products.
Having positive reviews on your web site (and other review web sites) can have a very positive effect on your conversion rates.