Save Thousands A Year On Your AdWords Bill
If you ever login to your AdWords account and see a message beside any of your campaigns that says “Limited By Budget” then keep reading….
Do NOT Control Your AdWords Budget With Your ‘Budget’ Settings!
This was touched on in a previous post – but it is so important that I want to mention it again…
You can see in the illustration above that you can save a LOT of money or get a lot more clicks for the same price by decreasing your bids while leaving your budget alone.
If you spend more than a few pounds a day on AdWords – this can amount to either a huge saving or a lot of extra business for no extra cost.
PS – if you are using CPA bidding, and are making a profit on every sale, then make sure your daily budget is *big* so you don’t miss out on any profitable sales.